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Research showed that only 5,2% of Flemish travelers prefer public transport. How come? Is is because busses are always late, overcrowded and stinky? Well, Danish Midttrafik wants us to believe the opposite. Busses are awesome! Going by bus like a boss! They created a commercial that can compete with many American trailers. Buses have you [...]
We’ve all seen remarkable campaigns on YouTube where brands seem to go beyond the basic functionalities that YouTube provides to its ’normal’ users (read: users which are not multinational mega brands). We’ve all enjoyed the hilarious Tipp-Ex ‘Hunter shoots a bear’ campaign; we were all amazed by Nike’s ’My Time Is Now’ campaign during the [...]
Why, as a tourist, spend a lot of money on guided tours by bus or boat when you have the public transport to show you around? This is exactly what they thought in Gothenburg so they came up with a solution, a free app called: The Tram Sightseeing App. As they say in the video, [...]
Condoms are 98% effective in preventing pregnancy. More than half of us will get an STD at some point in our live but condoms reduce the risk. How do you convince youngsters to use them then? Well, Planned Parenthood gave it a shot by using QR-coded condoms. QR-code you say? Aren’t they extinct yet? Well no, and Planned Parenthood makes [...]